Description
Whether you manage a business large or small, or a ‘not for profit’ organization, a government department or agency, you will need to be able to develop a business plan. A coherent and convincing Business Plan will form the foundations for growth. The Global Business Planning course is designed to enable managers to develop a complete business plan, with associated business financials. Your plan will enable you to justify the cost-effectiveness of your budgeting, and submit requests for financing, whether bank or venture capital investment.
You will ideally have completed the Global Market and Customer Assessment course. You will then be able to apply the information you have acquired and framed about your markets, customers and opportunity portfolio, to the development of a strong business strategy. You will use this strategy to frame sales forecasts, market positioning, and your business financial projections and capital investment requirements.
The product of this course will be a fully viable 3 to 5 year business plan, which you can use to build your business, and gather support from your stakeholders, whether senior managers or investors.
In addition, you will be able to download a financials workbook, and associated business planning worksheets.
COURSE DETAILS
- Suitable For: Business Owners and Professionals tasked with developing a business plan.
- Course Duration: 20 Hours
- Certification: Download your Certificate on completion
- Access Duration: 90 days from date of enrolment
- Additional Resources: Download Learners manual, additional articles and worksheets
COURSE CONTENT
The course comprises the following lessons:
Lesson 1 – Getting Started
SECTION 1: UNDERSTANDING THE BUSINESS
Lesson 2 – Business Description
Video – Creating a USP
Lesson 3 – Market Analysis
Video – the Importance of Knowing your Competitors
Lesson 4 – SWOT Analysis
Video – How to perform a SWOT Analysis
SECTION 2: BUSINESS DEVELOPMENT STRATEGY
Lesson 5 – Business Growth Strategy 1
Video – How to create a Vision Statement
Lesson 6 – Business Growth Strategy 2
Video – How to write a Mission Statement
Develop a Business Plan – Quiz 1
Lesson 7 – Marketing Strategy 1
Video – Pricing Strategies
Lesson 8 – Marketing Strategy 2
Video – Promotional Strategy
Lesson 9 – Operations and Management
SECTION 3: BUSINESS PLAN FINANCIALS
Lesson 10 – Financials 1 (The Income Statement)
Video – The Income Statement
Lesson 10 – Financials 2 (The Cash Flow Statement)
Video – The Cash Flow Statement
Develop a Business Plan – Quiz 2
Lesson 11 – Financials 3 (The Balance Sheet)
Video – The Balance Sheet
SECTION 4: FINALIZING THE PLAN
Lesson 12 – Risk Management
Video – Quick Start Risk Management
Develop a Business Plan – Quiz 3
Lesson 13 – Executive Summary
Develop a Business Plan – Course Evaluation
CERTIFICATION: DOWNLOAD YOUR CPD CERTIFICATE ON COMPLETION
